What's this about?

The client had several tools (one for each country) for geodata analysis and KPI's showing based on a manual and silo-ed analysis that required a long-intense knowledge transfer process that collides with other daily priorities.

The goals for the project were:

• Develop a scalable, customizable Global Application

• Dynamic Network Management

• Enhance the Network decision making, reducing the time within the process

• Execution in real-time

• The results were shown using geospatial analysis (GIS)

• Creating functionalities focusing on Countries’ needs

• Cut off the Operational Risk, ending with the Manual processes

• Maintain update data in a single repository, updated by an automated process

After the initial kick-off we got down to work to face the main challenge:

How could we empower the business developers to facilitate decision-making based on empirical data?

My role

I took part in the project as a UX Designer within a team with two User Research Designers, one UX Designer (myself), and a Visual Designer.

What I learned in this project

This was a project where we should understand hard and complex concepts from the client to give to the business developers the best experience possible with a useful and practical tool. In this sense, the meetings with the client were very interesting and fruitful.

Besides, it was a great opportunity to work with data and maps as I have a Geography degree.