Let me introduce myself :)
My name is Jaime Canales and I'm a Spanish UX and Product Designer who enjoys helping people to get nice and functional results for digital products with UX’s stuff.
I have more than 15 years of experience in the digital world. I'm always ready for new challenges and working closely with all kind of teams, either as a freelancer or with permanent on-going contracts at in-house and agency studios (frog design, Garaje de Ideas, Machiina, The Cocktail, Arista, Reclamador…), I’ve worked on multiple projects like e-commerce sites, corporate sites, specific tools, intranets, dashboards, specification and interaction guides, etc.
Prototyping, wireframing low and high fidelity and visual with different tools: Figma, Sketch, Axure, Adobe XD, UXPin or Photoshop, either plain or interactive.
Using tools like Zeplin, Invision, Marvel, Proto.io, Principle, Abstract, Miro.
Creating concept development, flows, content trees, content catalogs, user stories, copy, service design, information architecture.
Researching, featuring heuristic evaluations, benchmark, personas, card sorting, user tests, interviews, inception workshops, tests A/B, etc.
Writing guides for usability and interaction patterns.
Using project management tools like Jira or Trello.
Using CRO tools like Google Analytics, Google Optimize and Amplitude.
Creating and managing Design Systems.
Using and fostering Strategic Design and Data-Driven Design.
Working with Agile techniques like Scrum.
As a Project Manager and Design Lead, managing teams of UX, UI, and development.
Mentoring junior designers.
frog design · Lead UX & Product Designer
MAR 2020 - Currently
Garaje de Ideas · Senior UX & Product Designer
JUN 2016 - FEB 2020
Machiina · UX Designer
MAR 2014 - MAR 2015
Paradigma Digital · UX Designer
JAN 2011 - JUN 2013
Arista · Interaction Designer
DEC 2008 - SEP 2009
The Cocktail · Usability Consultant
JAN 2006 - DEC 2008
ya.com · Web Technician
NOV 2002 - JAN 2006
I'm a product lover
I'm a product lover (and, to be honest, sometimes a hater), so, I strongly believe in a process to get and deliver nice, useful and accurate products:
I also love riding my motorbike, books, rock and country music, classic movies, astronomy, traveling, chess, gardening, photography, rugby, a good chat and The Big Lebowski. And I'm a big supporter of Atlético de Madrid football club ;)